Square Peg

Square Peg's investment thesis centers around backing brilliant and ambitious founders who are leveraging technology to transform industries globally. They focus on providing support and access to a global network to help these founders shape the world. The firm aims to be a local partner with a global perspective, combining the best of both worlds to assist portfolio companies in their growth journey. Square Peg is particularly interested in companies that can make a leap from their home regions (such as Israel or Southeast Asia) to the US, suggesting a focus on cross-border scaling. They value culture-driven founders at the earliest stages and provide guidance on product and go-to-market strategies.