Mercuri VC

Mercuri VC is an early-stage venture capital fund investing at the intersection of media, entertainment, and technology. The firm focuses on backing outstanding entrepreneurs developing tech-driven products for the new age of enterprise and the digital lifestyle of the consumer. A key aspect of their strategy is an engaged approach, adding value to their portfolio companies, often taking board seats post investment. Mercuri's investment thesis prioritizes vertical integration, IP defensibility, and human-led expression, especially in the generative media space. They seek companies that rebuild the creative value chain around AI, rather than simply applying AI to media. They aim to find companies that unlock new creative processes and build AI-native systems. Mercuri emphasizes responsible investing with a commitment to strong data policies, transparent AI practices, diversity and inclusion, and sustainability. They aim to reach net zero emissions for scope 1 & 2 by 2025, reduce scope 3 emissions by 50% by 2030, and achieve full net zero by 2040. They are a certified B Corp and co-founder of Reframe Venture, among other partnerships and initiatives. Mercuri lives by its values: integrity, equality, courage, passionate curiosity and responsible citizenship which inspire our team culture and inform our investment process. The name Mercuri is inspired by the Roman god of commerce and communication, reflecting their focus on technology that transforms how people connect, create, and consume.