Paul H. Müller

About

Paul H. Müller is a Partner at EWOR, a founder fellowship based in Berlin. He is also an angel investor and board member based out of Germany. **Background:** * Before joining EWOR, Müller co-founded Adjust in 2012. He helped scale it to over $120M+ ARR with a team of approximately 750 people. AppLovin acquired Adjust in 2021. * At Adjust, Müller designed and built a data infrastructure that tracked hundreds of billions of events monthly while maintaining lower costs than competitors. Adjust raised around $250M and was acquired by AppLovin for over $1 billion in 2021. * He started his first company at 23 and entered the app business early on. * Prior to Adjust, Müller co-founded rapidrabbit from 2007 to 2012. **Role at EWOR:** * Müller works hands-on with founders, focusing on enterprise B2B sales and software architecture and infrastructure. * He advises on shaping enterprise B2B sales strategies and provides guidance on software architecture and infrastructure, helping teams ship faster and scale reliably. * His support includes: * Enterprise B2B sales, including ICP (Ideal Customer Profile) and wedge selection, pipeline discipline, pricing and packaging, and quota/resource design. * Software architecture and infrastructure, covering data pipelines, deployment, and observability. **Current Roles:** * Partner at EWOR (December 2022 – Present) * Board Member at PaceTeq GmbH (2022 – Present) * Key Advisor to the CEO at Adjust (February 2022 –